Posts Tagged ‘Mac’

Upsell People Walking Into Store Customer Conversions

Up-Selling The Mac

Yesterday, in “Whither Apple Or Wither Apple?” I wrote about Apple’s efforts to steal market share from Android. Today I focus on Apple’s efforts to up-sell their iPhone and iPad customers to the Mac. Continuity At WWDC 2014, Apple introduced the concept …...

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by John Kirk   |   June 8th, 2014
Greek astronomer

Market Share Metaphysics

Twice before I have used Aristotle’s concept of “Essentialism” to explain why tablets are “real” computers and why OS X will not be merging with iOS. Today, I go to the well one last time1 in an attempt to definitively …...

This premium content is available for [cointent_extras]individual purchase or for [/cointent_extras]Insider members. Insider Exclusive content goes beyond the free Daily Tech.pinion to provide deeper insight and additional analysis. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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by John Kirk   |   April 1st, 2014
challenge

Apple’s Grand Strategy

Grand Strategy

Grand Strategy is not about winning the war, its about winning the peace. It’s not about destroying your competitor, its about preserving who you are. It’s not about moving toward a destination, it’s about knowing what your destination is.

Too …

by John Kirk   |   October 24th, 2013
11" and 13" MacBook Airs (Apple)

Apple Could Challenge Microsoft for Desktop Dominance. But It Won’t

Apple’s opportunity to dominate desktop computing probably disappeared the day in 1981 that IBM shipped the Personal Computer. Apple’s first attempt at a “business” computer, the Apple ///, was a technical and commercial flop. The anti-corporate “computer for the rest …

by Steve Wildstrom   |   June 19th, 2013
Stethoskop mit Apfel

Apple’s WWDC: Instant Analyses

Introduction

Through the graciousness of Techpinions and Apple Inc., I was able to attend the Apple World Wide Developer Conference (WWDC), held this past Monday, June 10, 2013. I have a couple of in-depth articles that I’m working on, but since …

by John Kirk   |   June 13th, 2013
Awarding gold medal

4 Mobile Business Models, 4 Ways To Keep Score

The hundred meter dash, archery, weightlifting and the long jump are four very different Olympic sports with four very different methods of keeping score. The hundred meter dash is scored on speed. Archery is scored on accuracy. Weightlifting is scored …

by John Kirk   |   May 30th, 2013
watermelons for sale

Android’s Market Share Is Literally A Joke

This is the first of three articles looking at how we measure – and mis-measure – who is “winning” in the mobile sector. Article one focuses on market share and was inspired by an article written by Bill Shamblin, entitled: …

by John Kirk   |   May 23rd, 2013
Photo of HP Probook 4400 (HP)

Windows vs. Mac In Schools: All the Wrong Reasons

The Maine Department of Education announced earlier this week that it was switching from Apple Macintoshes to Hewlett-Packard Windows PCs as the technology behind the Maine Learning Technology Initiative. Macs had been used exclusively since the program was started by then-Governor …

by Steve Wildstrom   |   May 1st, 2013

Why I Love My Mac

My aging 27″ iMac, the system I use most for work, had been acting cranky lately but I was busy and ignored the symptoms–until I couldn’t anymore. On Wednesday evening, I tried to reboot it and it just sat there, …

by Steve Wildstrom   |   February 8th, 2013
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Miscellaneous Musings On Apple’s Earnings And The Future Of Personal Computing

Yesterday Apple released their earnings for the fourth quarter of 2012. It is important to note that Apple had 14 weeks, as compared to the normal 13 weeks, in their year ago fourth quarter. In order to equalize results, all …

by John Kirk   |   January 24th, 2013
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It’s Going To Be A Very Apple-y Holiday Quarter

Tightwads, Value Buyers and Spendthrifts

Oscar Wilde once said that cynics know the price of everything and the value of nothing. Similarly, tech pundits are often obsessed with price to the detriment of value. Despite all evidence to the contrary, pundits …

by John Kirk   |   November 22nd, 2012
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Mac Attack

At the Apple Special Event held on Wednesday, September 12, 2012, Tim Cook announced these facts regarding Apple’s Mac Computers:

1) Mac notebooks rank #1 in market share in the U.S. for the last 3 months.
2) Mac notebooks had 27% market …

by John Kirk   |   September 17th, 2012
Cruise

The New Mac Ads: If Tech Companies Were Cruise Lines

There has been a real kerfuffle caused by the new Mac Ads.

Some people dislike them. Others hate, hate, hate them.

On the other hand, some people like them…or, at least, they tolerate them.

MAC OWNERS AND MAC HATERS ARE NOT THE …

by John Kirk   |   July 30th, 2012
Screen Shot 2012-07-25 at 9.21.59 AM

OS X Mountain Lion: My Favorite New Features

Tim wrote earlier this week about his conviction that when it comes to post PC platforms Apple will keep OS X and iOS separate rather than merge the two as many expect. What Apple has done with OS …

by Ben Bajarin   |   July 25th, 2012
itunes_purchases_lockup

The Apple Ecosystem Just Got Stronger

Apple today at their World Wide Developers Conference released a number of things that have made their ecosystem even stronger. I am of the opinion that one of the best ways to analyze computing platforms is to look …

by Ben Bajarin   |   June 11th, 2012
AppleBrandGray

The Apple Brand Is a Powerful Selling Point

At the Intel Developer Forum this week I saw a number of interesting products and product concepts from a wide range of manufacturers.

As I looked over many of these products, some from known brands and some from more obscure …

by Ben Bajarin   |   September 16th, 2011