Posts Tagged ‘Surface’
A Deep Dive Into The Morgan Stanley Holiday Quarter Survey
On December 16, 2012, Morgan Stanley issued the results of a consumer survey.
We surveyed 1,010 US adults between November 26 and December 3 2012. The sample is representative of US individuals (18+) by gender, age, income and geographic regions. Conclusions …
Why The Wheels Are Falling Off Microsoft
This week, highly respected web and technolgy analyst, Mary Meeker, released her end of the year 2012 report on internet trends. The slide deck is 88 slides long and is highly recommended. You can view it here.
As I reviewed Ms. …
Windows 8: Tepid Marketing–>Slow Sales
Kind of sad, isn’t it? This sorry attempt at a festive display of new PCs at a Micro Center store in Rockville, MD, says a lot about the thud with which Windows 8 seems to have landed.
Windows guru Paul Thurrott …
After Sinofsky Can Microsoft Move Beyond Windows?
The departure of Windows chief Steven Sinofsky, hard on the heels of the release of Windows 8, came as a shock, but not a surprise. But the important question is less what led to the departure of the …
Why Does Microsoft Make It So Hard?
Are you planning to use a new Microsoft Surface for business? You might want to think again, at least if you are concerned about legal niceties.
At ZDnet, Windows guru Ed Bott examines the strangely complex legalities of using Microsoft Office …
When is a Tablet not a Tablet? When It’s a Surface
Let me start this column out with some context on Windows 8. My mind has changed to a degree about Windows 8 and in particular touch based notebooks and UltraBooks. Several of the Windows 8 PCs I …
Windows 8′s Greatest Sin
Anyone who is in business knows that once you have made a sale, you want the next sale to become as seamless and as automatic as possible. This is why newspapers and magazines push subscriptions so heavily and why so …
Why Surface Will Be Good for the iPad–and the Rest of Us
For the past 2 1/2 years, iPad as has ruled the world of tablets. Except for Amazon’s Kindle Fire and the Barnes & Noble NOOK Tablet, both special-purpose devices dedicated to consumption, there has been no competition worth mentioning. But …
Windows 8: Back To The Future
[dc]D[/dc]ue to scheduling conflicts I could not be in NYC yesterday for the Windows 8 launch but watched it intently as it was streamed around the world from Microsoft’s Web site. But what I saw was both impressive as well …
Truel: The Good, the Bad and the Ugly; The iPad, the Surface and the Nexus 7
The Plot
The Good, the Bad and the Ugly is a 1966 Italian epic Spaghetti western film directed by Sergio Leone, starring Clint Eastwood, Lee Van Cleef, and Eli Wallach in the title roles. ~ paraphrased from Wikipedia
Apple, Microsoft and Google …
The Microsoft Surface Was Made For Surfaces…But That’s Not What Tablets Were Made For
The first Microsoft Surface Ad is out. It’s called “The Surface Movement” (although it probably should be called “Click”). In his article entitled: Marketing Surface and Windows 8, Ben Bajarin focuses on what the ad communicates to potential buyers. My …
Marketing Surface and Windows 8
The first commercial for Microsoft Surface has aired. After seeing it, I’m not sure Microsoft’s partners should be at all worried about the perceived threat of Microsoft competing with them on the hardware front. The commercial itself …
The iPad Mini Hits Windows 8 Where It Ain’t
Tim Bajarin muses on whether it was a mistake for Microsoft to focus Windows 8 on the the larger screen sizes:
When Microsoft decided to get into the tablet business again, it pretty much committed to 9- to 11-inch tablets, mostly …
The Return of the Tablet PC
Acer Iconia W510
Microsoft’s decision to offer tablets in two flavors–Intel-powered slates running full windows 8 and ARM-powered units running Windows RT–has created a marketing and branding problem for manufacturers: How these very different products going to be distinguished for …
Battle Of The Tablet Business Models: Lessons Learned And A Look Ahead
RECAP
We’ve been looking at the tablet business models of Apple, Amazon, Google, Samsung and Microsoft. Today we wrap up the series by seeing what lessons we have learned and by asking ourselves what the various business models can tell us …