The iPad Mini Hits Windows 8 Where It Ain’t

on October 15, 2012
Reading Time: 1 minute

Tim Bajarin muses on whether it was a mistake for Microsoft to focus Windows 8 on the the larger screen sizes:

When Microsoft decided to get into the tablet business again, it pretty much committed to 9- to 11-inch tablets, mostly eyeing the business market.

… it is clear that Microsoft will stay this course and will not manufacture 7-inch Windows 8 tablets directly or through a partner any time soon.

I believe this is a major judgment error by Microsoft because the plethora of 7-inch tablets coming out soon will become a huge hit with consumers.

Consumers appear to be extremely interested in an iPad mini, but I predict many business users will also fancy it…(too)

Tim goes on to make several excellent points. I would add this. I think the rumored iPad Mini will be a MONSTER hit in education. The current iPad is taking education by storm and the rumored iPad mini will turn the current torrent of iPad adoptions into a virtual flood.

Microsoft is in a very tough spot. They need to get into tablets. They are wise to go with their strength (business). But they can’t neglect education either. It may sound trite, but children are the future. Kids are already enamored with the iPhone and the iPad. Microsoft is in a dog fight to recapture this generation of tablet users. However, if they let the iPad become the de facto standard in education at the K-12 and college levels, all their efforts may be for naught. While they’re busy fighting for today’s customers, they will have already lost tomorrow’s.