The Challenges and Opportunities for Apple in 2017

As we head into the new year, I want to embark on a series of posts outlining the key opportunities and challenges facing some of the big names in tech. I’ll continue this over the...

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Ben Bajarin / January 9th, 2017

What Apple’s Acquisitions in 2016 Tell Us about 2017 and Beyond

There is a lot of speculation about the “iPhone 8” and what Apple should be focusing on in 2017 in order to stay ahead of the game or, for some, barely keep up with competition. … Continue reading

Carolina Milanesi / January 4th, 2017

Thinking about Apple’s Next New Product Category

Many tech news publications do “year in review” and preview pieces at this time of year. One of the questions I always get asked is what new hardware products Apple might launch in the coming … Continue reading

Jan Dawson / December 22nd, 2016

Apple and Miniaturization

I’d like to pick up where I left off in my AirPods article about Apple’s efforts in miniaturization. This is an important point no one is picking up on. If you remember, in the early...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / December 19th, 2016

Apple AirPods: More than just Headphones

Prior to their going on sale, we had quite a bit of information about the AirPods and what they were capable of doing. We knew they would pair easily and that there were sensors built … Continue reading

Ben Bajarin / December 18th, 2016

Podcast: Microsoft WinHEC, Amazon Go, Apple Movies

In this week’s Tech.pinions podcast Ben Bajarin and Bob O’Donnell chat about the announcements from Microsoft’s WinHEC conference, the launch of Amazon’s innovative Go retail store, and Apple’s interest in getting movies on iTunes shortly … Continue reading

Bob O'Donnell / December 10th, 2016

A First for Apple in China

It has been a while since I’ve written a post on what is going on with Apple and the iPhone in China. I have recently come across and updated recent data points I’ve seen from...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / December 8th, 2016

Thinking Through Apple Product Adoption Cycles

I’ve been thinking a lot recently about the various hardware product categories in the consumer technology market, how each of them is faring, and the common trends and differences between them. It’s occurred to me … Continue reading

Jan Dawson / December 8th, 2016
Mac Pro

Why Apple Needs to take Aim at Their Core Customers

On the second day Steve Jobs came back to lead Apple in 1997, I had a chance to meet with him and ask how he planned to revive and save Apple. Apple was $1 billion...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Tim Bajarin / November 30th, 2016

Apple in India and Porsche vs. Toyota

We recently conducted an Indian market study in several of the more developed cities with a range of ages and consumer types. I crafted this study with a couple of goals: a deeper understanding of...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / November 28th, 2016
0

Sleeping with the Enemy Would Benefit Both Microsoft & Apple

Because of what I do, I try different devices all the time. While I have used Windows 10 PCs since they became available, I never made one my main working device. For the past nine … Continue reading

Carolina Milanesi / November 21st, 2016

Apple’s Newest Product: Used iPhones

Apple this week started selling refurbished iPhones in the United States through Apple.com. Of course, wireless customers have long had the opportunity to buy used iPhones (and other brands) from their carriers and other retailers … Continue reading

Tom Mainelli / November 11th, 2016

Why Google, Not Apple, Risks Losing the AI Platform Battle

I know how crazy the title of this post sounds. It’s hard to think of another company better positioned than Google and their decades-long business of machine learning to succeed when it comes to AI....

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / November 10th, 2016

Apple’s Future Is Ear

Apple’s Transition From Looking and Touching to Listening and Talking Part 1: Looking Back Angst As you may well know, there’s an awful lot of angst concerning Apple’s removal of the headphone jack from their … Continue reading

John Kirk / October 30th, 2016

Podcast: Microsoft Surface and Apple MacBook Events

In this week’s Tech.pinions podcast Ben Bajarin, Carolina Milanesi and Bob O’Donnell analyze the big events this week held by Microsoft and Apple, discussing their latest PC offerings and getting a glimpse into their future … Continue reading

Bob O'Donnell / October 29th, 2016

With Touch Bar, Apple Again puts Faith in Third-Party Developers

Apple this week introduced new MacBook Pros and, in addition to bright new screens, fast new processors, and–of course—ever thinner form factors, Apple introduced a new hardware feature called the Touch Bar. It’s a high-quality … Continue reading

Tom Mainelli / October 28th, 2016

Reflections from a Day with Microsoft and a Day with Apple

Getting Thing Done vs. Doing New Things – by Ben Bajarin My friend Benedict Evans had a great post a while back where he outlined how, when a technology is toward the end of its...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / October 28th, 2016

Could AR be Apple’s Next Big Thing?

In August, I wrote a piece suggesting Apple did not have any VR products that could hit the market any time soon. Since then, Apple CEO Tim Cook has gone on record stating AR seems...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Tim Bajarin / October 27th, 2016
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Context for Microsoft and Apple’s Events

This week will see PC-centric events from both Microsoft and Apple, with Microsoft launching its latest Surface devices on Wednesday and Apple updating its Mac line on Thursday. As such, it’s interesting to think about...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Jan Dawson / October 25th, 2016
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Podcast: Dell-EMC World, Le Eco Launch, Apple Car

In this week’s Tech.pinions podcast Jan Dawson, Carolina Milanesi and Bob O’Donnell discuss the recent Dell/EMC World event, debate the potential impact of new Chinese content/device maker LeEco, and analyze recent news around Apple’s rumored … Continue reading

Bob O'Donnell / October 22nd, 2016

Apple and Microsoft’s Battle for the PC Market

Next week looks to be an interesting one. Microsoft is having a hardware launch event where we expect new Surfaces to, wait for it, surface. Apple is also having an event the day after, which...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / October 20th, 2016

Could Apple Bring OLED to the Masses?

I have recently been testing the new Lenovo Yoga with its brilliant OLED screen. If you have not seen a laptop with an OLED display, try and do so as it is a game changer...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Tim Bajarin / October 12th, 2016

CarPlay: The Best Incarnation of Apple’s Ecosystem

Apple is making a car. The code name is “Project Titan.” Apple brings back Bob Mansfield from retirement to lead the project. Apple lays off dozens of employees who were presumably working on the car … Continue reading

Carolina Milanesi / October 12th, 2016
Nike app

Apple Watch Speaks The Only Language Wearable Consumers Understand: Fitness

The iPhone is such a big part of Apple’s revenue that we have seen a lot of coverage and attention paid post-launch event to iPhone 7 and 7 Plus. While Apple Watch is nowhere near … Continue reading

Carolina Milanesi / September 21st, 2016

What the iPhone 7 says about Apple’s Future Augmented Reality Plans

I believe Apple’s next big iPhone release is going to feature augmented reality technology. Obviously, nobody at Apple has said anything about such a product. But the now shipping iPhone 7 Plus, complete with dual-camera … Continue reading

Tom Mainelli / September 19th, 2016
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