Apple’s Service Offerings Could Drive New Profits to Apple’s Bottom Line

I have been going to Apple launch events for 38 years. Until this week, all have either been hardware or software related with a few service program announcements sprinkled in here and there.

Apple’s Showtime event last Monday was the first one that strictly focused on services by themselves and was designed to clarify how four new service products would aggregate content and allow them to get a piece of the action from the various subscriptions or financial transactions tied to these advanced service offerings. While the event focused on service, the underlining message was an economic growth that bodes well for Apple’s future.

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Tim Bajarin

Tim Bajarin is the President of Creative Strategies, Inc. He is recognized as one of the leading industry consultants, analysts and futurists covering the field of personal computers and consumer technology. Mr. Bajarin has been with Creative Strategies since 1981 and has served as a consultant to most of the leading hardware and software vendors in the industry including IBM, Apple, Xerox, Compaq, Dell, AT&T, Microsoft, Polaroid, Lotus, Epson, Toshiba and numerous others.