One of the things I learned very early on in my limited relationship with Steve Jobs was that he was a control freak. That was both good and bad. Bad in the sense that this was a factor in him getting fired in 1985 when he tried to take control of everything related to the Mac and the way he tried to manage Apple. It was also a good trait when channeled correctly. That started when he came back to Apple in 1997 and had learned a great deal about sharing responsibility with others under him while at NeXT and not being so anal that he had to be in control of everything.
Apple’s Vertical Strategy is key to Their Success
Tim Bajarin is the President of Creative Strategies, Inc. He is recognized as one of the leading industry consultants, analysts and futurists covering the field of personal computers and consumer technology. Mr. Bajarin has been with Creative Strategies since 1981 and has served as a consultant to most of the leading hardware and software vendors in the industry including IBM, Apple, Xerox, Compaq, Dell, AT&T, Microsoft, Polaroid, Lotus, Epson, Toshiba and numerous others. View all posts by Tim Bajarin