Screen Shot 2016-08-15 at 9.29.50 AM

The Looming Brand Battles in Consumer Electronics

The consumer market boils down, plain and simply, to brand. Brand matters and is arguably the single most important thing when it comes to consumers. Yes, making great products must accompany this, but the brand...

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Ben Bajarin / August 25th, 2016
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unpacked

Unpacked: The Health/Tech Market Opportunity

When looking forward to big future market opportunities, the health and technology intersection is one that is commonly brought up. The health/medical industry is, broadly, ripe for continued integration of new technologies. However, from what...

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Ben Bajarin / August 22nd, 2016
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Intel Developer Forum

Post Intel Developer Forum Thoughts

This week, many on our team have been attending Intel’s annual Developer Forum. Intel looked to tell a bold and ambitious story but also one that, under the hood, gave some key indicators of how...

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Ben Bajarin / August 18th, 2016
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unpacked

Unpacked for Friday, August 12th, 2016

Why I Hope the Rumors of a Surface All-in-One Come True – by Carolina Milanesi The Verge this week published an article suggesting Microsoft is prepping to launch three Surface-branded all-in-ones (AiO) as well as...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / August 12th, 2016
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The Big Ad Shift

My article on Netflix from Monday fits into a much larger theme I have been looking into about who is best positioned in the paradigm shifts of media/online media we are witnessing. If you have...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / August 11th, 2016
unpacked

Unpacked: Smart Home Product Ownership and Awareness

We are still clearly in the early days of the smart home. I’m reminded of this reality time and time again with many smart home research projects we are currently engaged in. I came across...

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Ben Bajarin / August 8th, 2016
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Netflix and the Future of Entertainment

I spent last Thursday night watching all eight episodes of Stranger Things, a new Netflix Original series. When Netflix releases a full season of episodes of a show, I tend to watch them all in … Continue reading

Ben Bajarin / August 8th, 2016
unpacked

Unpacked for Friday, August 5th, 2016

The Human Family – Apple’s New “Shot on an iPhone” Ad – by Carolina Milanesi Apple just released a new “shot on iPhone” ad and, as usual, it is simple, elegant and will probably strike...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / August 5th, 2016
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Looking at AAPL, FB, and AMZN Going Forward

As I think about the future, I think Apple, Facebook, and Amazon are going to be categorical leaders in their respective fields. While some put the big four (non-Chinese) tech companies as Google, Facebook, Apple,...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / August 4th, 2016
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unpacked

Unpacked: Consumer Preferences with Bots and AI

We are starting to study how the market will react to AI in general and business/services bots in particular. There is no question we will see more and more digital agents act as front ends...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / August 1st, 2016
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Redwood Sun

Searching for What’s Next

I’ve recently presented at a number of venture capital firms about the next cycle or wave of innovation. An important fundamental observation is to understand that hardware innovations drive software innovations. That software can be … Continue reading

Ben Bajarin / August 1st, 2016
unpacked

Unpacked for Friday, July 22nd, 2016

Don’t Freak Out About Latest IDC Smartwatch Numbers, Readjust Your Expectations – by Carolina Milanesi This week, IDC reported its smartwatch sales figures and the news was that the segment has already registered a decline...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 22nd, 2016
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I’ve Seen the Future of E-Commerce – Buying Things through Facebook

I’m aware I’m being a little click baity with the title but bear with me. I had an interesting and thought-provoking experience buying something through Facebook I have to share. A brand I like promoted...

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Ben Bajarin / July 21st, 2016
unpacked

Unpacked: Smart Watch Ownership US/UK as of Q2 2016

Time for an update on the smart watch market. Our Q2 2016 data is in and among the data set is smart watch ownership at large and by brand. It has been interesting to watch...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 19th, 2016
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softbank

SoftBank Buying ARM – Good or Bad?

In what was to be a quiet Sunday, news came about an apparent deal for Softbank to buy ARM Holdings. This is completely out of the blue. It is a bit difficult to find any...

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Ben Bajarin / July 18th, 2016
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Techpinions Podcast: Implications of Pokemon Go

Ben Bajarin, Tim Bajarin, and Jan Dawson discuss the current and future implications of Pokemon Go.

Ben Bajarin / July 16th, 2016
unpacked

Unpacked for Friday, July 15th, 2016

Apple’s iPhone users are not defecting to Samsung – by Carolina Milanesi On Wednesday Kantar Wolrdpanel (KWP) ComTech published its Quarterly Smartphone OB Barometer for the three months ending in May 2016, confirming what we...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 15th, 2016
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Big Picture Lessons from Pokemon Go

It is hard to think of another app that has reached such high levels of awareness only one week after its release. Pokemon Go is all the rage and, literally, all you need to do...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 14th, 2016
Machine learning Word Cloud Concept

Toward a Smarter Software Future

The more I think about the recent breakthroughs in machine learning and deep learning algorithms, the more I think we are finally heading toward a smarter software future. For years I had been writing about … Continue reading

Ben Bajarin / July 11th, 2016
Cloud storage

Unpacked: The Harsh Cloud Reality

We have been doing a significant amount of research on the consumer cloud as of late and a harsh reality has become clear. Consumers need the cloud — pure and simple. There are known pain...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 11th, 2016

Tech.pinions Podcast: Social Media’s Impact on Our Times

This week Ben Bajarin, Jan Dawson, and Carolina Milanesi discuss social media’s impact on our times. With current events and major global events seemingly occurring more and more every day, social media is changing how … Continue reading

Ben Bajarin / July 9th, 2016
unpacked

Unpacked for Friday, July 8th, 2016

Light’s L16 is an Intriguing Camera Concept that Addresses a Shrinking Market – by Carolina Milanesi This week, Silicon Valley-based startup Light made news as it raised $30m from Alphabet’s venture capital arm. Light claims...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 8th, 2016
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A big wave break spray in the Pacific Ocean.

The Big Wave

There is an under-appreciated dynamic of the global consumer technology market which has just recently occurred. For many of us in the industry, when we look at the PC market we think, since PCs have...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 7th, 2016
unpacked

Unpacked for Friday, June 30th, 2016

Amazon Trying a New Approach to Mobile that makes Sense – by Carolina Milanesi This week, Amazon started offering Prime members a $50 discount on two smartphones models, the Moto G and the Blu R1...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / July 1st, 2016
0
Screen Shot 2016-06-29 at 4.43.27 PM

Facebook is the New Google for the Next Decade

I once had a theory that Facebook would not survive the segmentation of social networking. The time-tested observation that, as markets mature, they segment, was the basis for my point. What I did not predict...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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Ben Bajarin / June 30th, 2016
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