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Apple Shouldn’t Cross That Road Till They Come To It

Part 1: Argument On April 19, 2016, Ben Thompson of Stretechery wrote: Apple’s Organizational Crossroads. If you haven’t read it already, I highly recommend you read it now. In a nutshell, Ben Thompson’s contention is: … Continue reading

John Kirk / April 24th, 2016
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The Apple iPhone Is The Biggest Fish In The Biggest Tech Pond

There has been an awful lot of negative talk concerning Apple this past month. In response, Jan Dawson wrote an excellent article for Techpinions entitled, “Why 2016 isn’t 1997 for Apple”. I encourage you to … Continue reading

John Kirk / April 10th, 2016
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FBI v. Apple: “Unduly Burdensome”

You might well be asking yourself, if the FBI withdrew its challenge against Apple, then why are we still talking about FBI v. Apple? Well, the San Bernadino case is over, but there are many, … Continue reading

John Kirk / April 3rd, 2016
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Apple Stared Down The FBI And The FBI Just Blinked

In the case of FBI v. Apple, a hearing was scheduled for Tuesday, March 22, 2016. Late on Monday afternoon, the government requested a postponement. I predict that this case is over. Here’s why. 1) … Continue reading

John Kirk / March 21st, 2016
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FBI v. Apple: Why CALEA Matters So Much

Author’s Note: For an outline of how I think FBI v. Apple will play out, please see HERE. Today I want to focus on whether existing legislation precludes the FBI from compelling Apple to hack … Continue reading

John Kirk / March 20th, 2016
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The FBI v. Apple Flowchart

In December 2015, Syed Rizwan Farook and his wife, Tashfeen Malik, went on a shooting rampage at Farook’s San Bernardino workplace. The FBI wants access to data stored on Farook’s work-issued iPhone 5c. Farook’s iPhone … Continue reading

John Kirk / March 14th, 2016
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Is the iPhone Coke, New Coke, Pepsi or Just Sugar Water?

On January 10, 2016, long time subscriber and frequent commentator, Obarthelemy wrote: User Experience is in the eye of the beholder. Until I see double-blind tests about it, I flatly deny that Apple’s is superior/premium…....

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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John Kirk / March 3rd, 2016
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Opening Pandora’s iPhone

According to Greek legend, Pandora, the first woman on Earth, was given a box that she was instructed never to open. Curiosity overcame her, however, and when she lifted the lid, all the evils of … Continue reading

John Kirk / February 21st, 2016
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Ballmer’s Folly: Windows Phone

In an interview with Business Insider, Steve Ballmer expressed some reservations about Microsoft’s efforts in Mobile. Seriously, Steve? I had put the company on a path. ~ Steve Ballmer You sure had, Steve. Let’s recap...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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John Kirk / February 11th, 2016
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Part 2: Branding Tech Companies

On January 10, 2016, I wrote an article entitled, “Platforms — Past, Present and Future“. The comments on the article made it clear to me there was massive confusion surrounding the meaning and purpose of branding in … Continue reading

John Kirk / February 8th, 2016
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What Is Apple Afraid Of?

Apple, the company, just had one of its best quarters ever. AAPL, the stock, just had one of its worst quarters ever. What the hell is going on here? It’s hard to say who gets...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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John Kirk / February 4th, 2016
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Part 1: Android is a Stick Shift and iOS is an Automatic Transmission

On January 10, 2016, I wrote an article entitled: “Platforms — Past, Present and Future“. The comments to the article made it clear to me that there was a great deal of confusion surrounding the role … Continue reading

John Kirk / January 31st, 2016
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Who Won The Smartphone Wars: Google Or Apple?

Last week, an Oracle lawyer said in court that Google had made $31 billion in revenue and $22 billion in profit from Android, according to Bloomberg. ~ Miguel Helft (T)he comparisons between Google’s Android business and Apple’s … Continue reading

John Kirk / January 24th, 2016
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Apple Analysts Are Crying Wolf (Again)

There’s a whining at the threshold, There’s a scratching at the floor, To work! To work! In Heaven’s name! The wolf is at the door! ~ All Apple Analysts Everywhere1 In “The Shepherd’s Boy”, Aesop … Continue reading

John Kirk / January 20th, 2016
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Platforms — Past, Present and Future

Last week, Benedict Evens re-linked to an article written in May of 2013, entitled “Apple, Open And Learning From History“. (All quotes, below, are taken from this article unless otherwise attributed.) It’s still a good … Continue reading

John Kirk / January 10th, 2016
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Asking Apple To Do The Impossible

On December 28, 2015, Nilay Patel wrote an article for The Verge entitled: Apple’s Year In Beta. The sub-title was “Everything Needs More Focus And More Time.” (All quotes, below, will be from the article … Continue reading

John Kirk / January 3rd, 2016
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Technology And The Jobless Future

Vivek Wadhwa believes we are headed toward a jobless future and he says so in the following two articles1: Sorry, but the jobless future isn’t a luddite fallacy. We need a new version of capitalism … Continue reading

John Kirk / August 23rd, 2015
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The god-like Powers Of Tech

AUTHOR’S NOTE: I do not know the source of this outstanding analysis, but I got it from Ben Thompson, HERE, and I will attribute it to him until such time as I’m advised otherwise. ADDENDUM: … Continue reading

John Kirk / June 21st, 2015
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Explaining Away Apple’s Success

On May 31, 2015, John Naughton, penned a story for The Guardian, entitled: If Steve Jobs’s death didn’t ruin Apple, the iCar surely will. I don’t know Mr. Naughton well, but after reading this article, … Continue reading

John Kirk / June 7th, 2015
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The Apple Watch’s Raison D’être

After having read a seemingly infinite number of Apple Watch reviews, I believe I may have discovered something that many, if not most, of the reviewers didn’t: The Apple Watch’s Raison D’être1. And, I discovered … Continue reading

John Kirk / April 12th, 2015
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The Apple Watch Augean Stables

I’ve never seen so many ridiculously definitive opinions of an unreleased product as I have with Apple Watch. ~ Jim Dalrymple on Twitter There are so many wrong things being said about the Apple Watch...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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John Kirk / March 22nd, 2015
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Premature Predictions About The Apple Watch

On February 27, 2015, Brian X. Chen penned an article entitled: “Apple’s New Job: Selling a Smartwatch to an Uninterested Public”, and on March 2, 2015, Mark Wilson published “You Guys Realize The Apple Watch … Continue reading

John Kirk / March 7th, 2015
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The Secret To Apple’s Success Remains A Secret

On January 29, 2015, James B. Stewart of Common Sense wrote: “How, and Why, Apple Overtook Microsoft.” (All quotes are from this article unless otherwise attributed.) When Microsoft stock was at a record high in … Continue reading

John Kirk / February 15th, 2015
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We Shouldn’t Be Dazzled By Apple’s Multiple Disruptions

On Wednesday, February 4, 2015, Juan Pablo Vazquez Sampere, professor of business administration at IE Business School in Madrid, published an article entitled: “We Shouldn’t Be Dazzled by Apple’s Earnings Report.” Thesis Apple’s record Q1 … Continue reading

John Kirk / February 8th, 2015
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Changing Predictions And Predicting Changes

At the start of a New Year, it’s traditional to try to predict the future. I’m not going to do that. Prediction is very difficult, especially about the future. ~ Niels Bohr I find it...

Our Insider subscription service is designed for readers who crave the latest analysis, research, and insights on all the hot topics and latest trends in the technology industry. This service is a fresh take on industry analysis. Our team is composed of highly respected and credible industry analysts. Our authors speak regularly at industry trade shows and are their insights are highly sought after and utilized by many journalists, pundits, and executives of the top technology companies in the industry today. If original analysis, research, data, and perspective on the technology industry then consider subscribing. [cointent_extras] To continue reading purchase this article: [/cointent_extras] [cointent_lockedcontent view_type="condensed"] [/cointent_lockedcontent][cointent_extras]Or subscribe and become an Insider:[/cointent_extras] As an Insider you'll get exclusive access to all premium columns and features, quarterly industry reports and more.

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John Kirk / January 4th, 2015
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