I have always been fascinated by Steve Jobs’ extreme interest in Sony and Disney. One of the first times I talked to Jobs in the early 1980s, he told me of his interest in Sony’s business as well as how Disney emphasized art and technology to build their company. We know that Jobs was especially interested in how Sony’s co-founder and CEO at the time, Akio Morita, thought about technology and software. With Disney, he admired their integration of art, entertainment and the role technology played in building Disney’s brand and business.
How Sony and Disney have influenced Apple
Tim Bajarin is the President of Creative Strategies, Inc. He is recognized as one of the leading industry consultants, analysts and futurists covering the field of personal computers and consumer technology. Mr. Bajarin has been with Creative Strategies since 1981 and has served as a consultant to most of the leading hardware and software vendors in the industry including IBM, Apple, Xerox, Compaq, Dell, AT&T, Microsoft, Polaroid, Lotus, Epson, Toshiba and numerous others. View all posts by Tim Bajarin