Podcast: Microsoft Surface and Apple MacBook Events

In this week’s Tech.pinions podcast Ben Bajarin, Carolina Milanesi and Bob O’Donnell analyze the big events this week held by Microsoft and Apple, discussing their latest PC offerings and getting a glimpse into their future strategies.

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Published by

Bob O'Donnell

Bob O’Donnell is the president and chief analyst of TECHnalysis Research, LLC a technology consulting and market research firm that provides strategic consulting and market research services to the technology industry and professional financial community. You can follow him on Twitter @bobodtech.

5 thoughts on “Podcast: Microsoft Surface and Apple MacBook Events”

  1. I did find Ben’s comment about, strategically, it is actually more iOS vs Windows instead of macOS vs Windows the most interesting. Goes back to his thoughts a long time ago, I think, about how the PC wars aren’t over.

    I still think people are making a bigger deal out of reaching for the screen than really exists, especially on laptops. Even on desktops the difference is basically sitting back vs leaning forward. What will be more interesting is which developers actually do something with touch and how they decide to use touch. I think both the Pencil and Surface stylus could play an important role.

    What all this does make me wonder is as touch becomes more integrated, will touch do to typing what typing did to handwriting?

    Just a thought.

    Joe

  2. I have seen tons of discussions about this, where proponents say they actually touch the screen in of touchscreen laptops or convertible in laptop mode.

    Pretty much the only thing I have heard them claim to do, was:
    Launch applications. Not do any actually work in applications. Just launch them.
    Scroll pages.

    That is it. A couple of trivial activities. Certainly not a reason to build touch screen laptops.

    Now if it is a convertible, and you have a rich touch application ecosystem. Sure.

    1. I agree with your assessment, though in my experience I would expand “launch applications” to the more general purpose of selecting/touching things onscreen. But I get it if that has not been your experience.

      That said, how much of your interaction with computers is doing those exact things, even when doing actual work? I would say, as a percentage of user activity, it is not a trivial amount.

      Joe

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