Over the last few weeks, I have had to field numerous calls from various people in the media asking me to respond to the rumors suggesting that Apple’s new iPhone with an OLED screen could cost well over $1000 dollars.
While a $1000.00 plus cost of an iPhone may be shocking to many, the reason behind it is basic economics of supply and demand. And given the questions I have gotten from many of the media who have asked me about this, it seems that they either did not take economics in school or are just not seeing the big picture around this important economic principle.