There is a theme or industry buzzword, that doesn’t get a great deal of attention. Workplace transformation is how enterprise-focused companies are describing their efforts to bring the workplace into the modern age. Some broad themes came before this one like the consumerization of the enterprise, and bring your device/apps/services, and all were an admission that the balance of power has shifted from IT manager to employee. People were exposed to a plethora of great technology in their personal lives, and the desire to use those devices, apps, services, to help them in their professional life became too influential for companies to ignore.
Ben Bajarin is a Principal Analyst and the head of primary research at Creative Strategies, Inc - An industry analysis, market intelligence and research firm located in Silicon Valley. His primary focus is consumer technology and market trend research and he is responsible for studying over 30 countries. Full Bio View all posts by Ben Bajarin